Why does our University want to send that message to the students? I personally do not want to support a school that doesn’t care what messages are sent about women. She said, “Ram This” promotes sexual violence.
Meg Panichelli agrees that the phrase across the rear does not endorse an appealing message. It heightens the objectification of women in society as it is, being that most clothing that has words in that place is only found on female clothing.” “When a saying is across the buttocks of the clothing, it sends the message this is where you should look and this is what’s important,” which is not true of anyone.
They believe it to be demeaning when written across the rear of anyone, but in particular to women because it is on their shorts and pants, not men’s. “How is the Bookstore complying with the Mission Statement by selling this apparel?”Īnother reason people find the slogan insulting is that it is only written across women’s shorts and pants. Supposedly the University ‘supports and encourages programs which benefit all people and which seek to eradicate discrimination and injustice.’ These students, as well as several other people, find the slogan, when written on the behind, to be offensive, degrading, and contradicting.Ĭramer said, “One of the most important points of out argument is the fact that the apparel cntradicts the University’s Mission Statement. The fact of the matter is that some people do feel affronted by the “catchphrase” when it is written across the behind.After some encouragement from fellow students, Sally Cramer, a sophomore majoring in Graphic Design here at WCU, and Meg Panichelli, a third-year Kinesiology/Women’s Studies major, came up with the peti-tion to boycott the SSI Bookstore if the store did not agree to eradicate the pants and shorts that have “Ram This” written across the rear. Or you could have seen it and felt somewhat offended by it.
Maybe you saw it and found it to be amusing. Perhaps you saw this saying and completely disregarded it. Surely you have seen the slogan, “Ram This” on West Chester University’s apparel, particularly on shorts and pants.
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